Out-of-home Ads

Huge poster ad for Happy Ocean Shrymps

The
project

For a cooperation with L'Osteria I created the design for out-of-home Ads which were put up all across Munich and Berlin.

The lead time from the creation of various design drafts to the final design and the creation of the print-ready files for the various formats was only a few days.

Look
& Feel

The focus lay on a clean and easy to grab product introduction with a clear CTA: to try the product at one of L'Osterias POS.

I used Adobe Illustrator to design the poster and delivered the printing files for four different formats to the printing company.

Poster in a city light
city light poster
Poster on a pillar
poster pillar

The
result

The posters were distributed all over Munich and Berlin and attracted a large number of customers to the restaurants of the L'Osteria chain to try the plant-based Shrymps.